Marketing
Augmented reality — is an effective tool in modern marketing. It is possible to surprise consumers, help them remember a company or brand, and encourage them to buy a product or service thanks to augmented reality technology.
The Big Dream team can create an AR product that will give you:
- competitive advantage
- brand promotion
- attracting new customers
- increase in revenue.
Augmented reality helps producers to emphasize the advantages of their products. Thanks to a fully functional 3D model, the customer gets the most realistic experience from the product.
Augmented reality technology makes it possible to advertise and sell your product directly from the packaging or the pages of printed publications, showcases, stands, and other desired objects. This is one of the most effective and memorable types of advertising and promotion of your product or service! We can develop a specially branded character for you and animate it on your company’s products.
What are the advantages of using Augmented reality?
Opens up new opportunities for the customer to interact with the product. The amount of time a consumer spends studying a product increases by 7 times!
- It allows you to stand out from the competition and take a decisive role for the buyer when choosing a product to buy.
- It creates an unusual consumer experience and a strong emotional connection with the brand.
- Increases the frequency of purchases by 25 %, and the number of purchases by 30 %!
Augmented reality is effective when communicating with children’s target audience because it allows you to combine everything that children love: the desire to learn the world, games, and cartoons. But most importantly, augmented reality allows you to embed all this in your product.